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Getting an API Key

An API key is a unique code that gives Bobby CRM permission to use an AI service. Think of it like a password that connects your CRM to an AI provider (like OpenAI or Anthropic).

  • You get it from the AI provider’s website (not from Bobby CRM)
  • Bobby CRM encrypts it securely — it’s never visible after you save it
  • One key serves your entire team

Bobby CRM supports 5 AI providers. Here’s a quick guide:

ProviderBest forPriceWhere to sign up
OpenAIMost popular, great general-purpose AIFrom ~$5/month usageplatform.openai.com
AnthropicStrong reasoning, great at following instructionsFrom ~$5/month usageconsole.anthropic.com
Google (Gemini)Good free tier, Google ecosystemFree tier availableaistudio.google.com
MistralEuropean provider, good for EU dataFrom ~€5/month usageconsole.mistral.ai
OpenRouterAccess multiple AI models with one keyPay-per-useopenrouter.ai
  1. Go to platform.openai.com and create an account
  2. Add a payment method: Settings > Billing > Add payment method
  3. Go to Settings > API keys
  4. Click Create new secret key
  5. Name it “Bobby CRM”
  6. Copy the key immediately — you won’t be able to see it again
  7. Paste it in Bobby CRM (next step: Setting Up AI)
  1. Go to console.anthropic.com and create an account
  2. Add a payment method: Settings > Billing
  3. Go to Settings > API keys
  4. Click Create Key
  5. Copy the key and paste it in Bobby CRM
  1. Go to aistudio.google.com
  2. Click Get API key
  3. Create a key for a new or existing Google Cloud project
  4. Copy the key and paste it in Bobby CRM
  1. Go to console.mistral.ai and create an account
  2. Go to the API keys section
  3. Create a new key
  4. Copy the key and paste it in Bobby CRM
  1. Go to openrouter.ai and create an account
  2. Add credits: Settings > Credits
  3. Go to the Keys section
  4. Create a new key
  5. Copy the key and paste it in Bobby CRM

AI providers charge per usage (per message), not a flat monthly fee. For typical CRM usage — a few dozen AI queries per day — expect to pay $1–10 per month depending on the model.

Bobby CRM does not charge extra for the AI feature. You pay only the AI provider directly.

  • Your API key is encrypted before storage using strong encryption
  • Only the last 4 characters are ever shown in the UI after saving
  • The key is only used to communicate with the AI provider — never logged or shared

Once you have your API key, go to Setting Up AI to configure it in Bobby CRM.